A sophisticated fashion-driven line based on the original classic book series launched in 1971by Roger Hargreaves. The little square format storybooks were an instant success, selling more than one million copies and found even greater fame when a BBC television series came about in 1975. The Little Miss characters joined in 1981 and there are now 48 Mr. Men and 35 Little Misses entertaining readers the world over. One of its primary focuses is merchandising for the teen and young adult market. The product lines will primarily target the teen audience, which ranges from nine-year-olds to fourteen-year-olds.
Chorion
"We are a leading provider of quality family entertainment across all media." We bring a combination of brand management savvy and creative vision to the development of global franchises. With a portfolio that includes some of the most beloved literary works and characters of all time, our aim is to produce magical, memorable experiences for young and old alike.
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Mr. Men Little Miss Classic
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The Mr. Men Show For Kids
"Based on the best-selling book series by Roger Hargreaves, Mr. Men and Little Miss is a humorous celebration of what it is to be human. Each characrer has a distinct, one-note personality that comes into conflict with others, making their home town, Dillydale, a hilarious place to visit. With a new children's line designed for boys and girls ages 3 to 9, this timely blend of humour and self expressing is rooted in the emotions kids feel every day, making it a property everyone can relate to."
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